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The Camera Eats First - Serving up The FoodMic Pro

A UNIQUE BEHIND-THE-SCENES GLIMPSE INTO THE
RESEARCH, DEVELOPMENT AND TASTE-TESTING THAT HAS GONE INTO
RØDE MICROPHONE'S MOST DELICIOUS MICROPHONE YET.


On April 1st, 2017 RØDE Microphones announced the first ever Cuisine Condenser Microphone, the RØDE FoodMic Pro.

The Television Commercial (or TVC) for the FoodMic Pro is actually RØDE Microphone’s own “entry” into the My RØDE Reel 2017 Short Film Competition. This year’s RØDE entry is to highlight the new TVC category and inspire the more commercially minded filmmakers out there to dazzle us with their own RØDE TVC.

 

 

Hot on the heels of the TVC, check out the FoodMic Pro’s journey from inspiration to execution in our fly-on-the-wall mockumentary, The Camera Eats First.

Filmed over an arduous six months, a guerilla-style filmmaking crew was on hand to capture the moment when RØDE's Product Development team, lead by Head of R&D Nigel Wilburtsonsson, turned an ordinary brainstorming session into the birth of a completely new product segment, ushering in a world of new sonic possibilities for food vloggers, celebrity chefs and culinary sensualists the world over.

Written and Directed by My RØDE Reel 2017 Ambassador and Judge Tim Ross, The Camera Eats First will give you a unique behind-the-scenes glimpse into the gruelling research and development process of this revolutionary microphone.

 

 

Now in it's 4th year running, My RØDE Reel has become the World's Largest Short Film Competition! With over $500,000 worth of prizes up for grabs and more categories than ever before, there's even more chances to WIN!

Entries are open NOW until June 30!

Visit www.myrodereel.com to enter!